Small-batch baked goods crafted from family recipes and locally-sourced ingredients. Every loaf, cake, and cookie tells a story of this place.
Kind Baking Co. is a from-scratch bakery rooted in the heart of the Roanoke Valley. We believe great baking starts with great ingredients — which is why we partner with local farms and mills to keep everything fresh and close to home.
From celebration cakes to seasonal quiche, every item is handcrafted from family recipes with care, patience, and a deep love for real food. Come find us on Main Street, Thursday through Saturday.
Get in Touch
Beyond our Main Street shop, you can find us at the Grandin Village Farmers Market every Saturday morning from 8am to 12pm — alongside the best local vendors in the Valley.
We're grateful for every person who stops by the shop or places a preorder.
"These cakes got so many compliments. Light but decadent — and the cream cheese frosting was absolutely amazing. They even waited after closing for us to pick up."
"Not only were they so friendly, they ran down an entire list of desserts available for us. Real, genuine people who care deeply about what they're making."
"We had Kind Baking cater our event and couldn't have been happier. Everything was beautiful, delicious, and made with care you can actually taste."
Preorders are available for cakes, quiche, cornbread, and more. Send us an email and we'll take care of everything.
Email Your OrderOr write to us at kindbakingcompany@gmail.com